Only one in six

January 13th, 2017

Since 2009, the EHIMA (European Hearing Aid Manufacturers Association) has been conducting an online study in several European countries. This study investigates the distribution of hearing loss and the use of hearing aids. After countries like Germany, France, UK, Norway, the Netherlands, Switzerland, Italy and Denmark, the EuroTrak survey was carried out in 2016 for the first time also in Poland.

16.0% of the Polish population are hard of hearing, but only 1 in 6 people have hearing aids. Of the hearing impaired persons whose ear-nose-throat doctors recommend hearing aids to them, only 1 in 2 decides to make the purchase. However, an average of three years passes between the identification of hearing loss and the purchase of a hearing aid.

EuroTrak not only provides an overview of the market, but also provides an insight into the everyday life of the hearing impaired in Poland: hearing aids increase the chances of a better job and more income as well as sleep quality. In addition, 76% of those surveyed said that their hearing aids are at least as good as initially expected.

Sound quality and signal processing is most important for the satisfaction of hearing aid wearers in Poland. 1 in 5 persons is unsatisfied with their hearing aids in noisy situations. Lack of comfortable wear is the main issue of why the hearing impaired do not use hearing aids; especially size, visibility and the feeling of the device as a foreign body in the ear. Yet 80% of all Polish hearing aid wearers are satisfied overall with their devices. This is comparable with results from other European countries (France: 84%, Germany: 77%, UK: 70%, Denmark: 71%, Italy: 79%).

Do you have questions or comments? If you are an analyst, you will find the corresponding contact information on our “Investors” page. If you are a journalist, you will find the contact information you are looking for on the Press page. If you are a job seeker, please go to Jobs & Career to get in touch with the contact partner specified with the respective job posting. Suppliers will find their relevant contact on the CSR page. Both hearing care professionals as well as people with hearing loss can find more information about the premium brand Signia on the websites.